‘Wiggle; a piggy bank that stimulates sharing’ wins iF Design Talent Award 2018

News - 02 May 2018

Michael Soenthorn Speek, student of the faculty of IDE (TU Delft), has won an iF Design Talent Award with his project ‘Wiggle’. Wiggle is a piggy bank that encourages children to share a part of their money to make others happy, with the aim that they carry this pro-social behaviour into their adulthood. 

Jury statement: “Although its design needs some refinement, it is a powerful way to promote social awareness in children, while it actually does provide the real means to do good.” Click here for more information.

About Wiggle
Wiggle was designed during the Design for Interaction (DfI) master course Exploring Interactions. This year, the theme of the DfI course was ‘Design for Prosocial Behaviour’ (course coordinator Anna Pohlmeyer). Students were assigned to studios with different perspectives on the topic of helping behaviour, ranging from money, food, mobility to work and leisure. Michael from ‘studio Money’ (studio coaches Gert Pasman and Lydia The) designed a piggy bank for children that nudges them to share part of their savings with others. In this ongoing project, children saved over € 40 with Wiggle for organisations such as the World Wildlife Fund, the Children Cancerfree foundation (KiKa), and animal protection services.

About iF DESIGN AWARD 2018
The iF DESIGN AWARD is among the most prestigious and largest design competitions in the world. With this award Michael wins a quality seal for his design and a profile in the iF WORLD DESIGN GUIDE.