Design for Healthcare

IDE Design Master Class for Professionals

Designing products and services for healthcare

More and more Healthcare organisations are discovering the added value of design to address the many challenges they face. When designing for this complex domain, designers need to master the use of dedicated tools and techniques in order to fully grasp the needs and requirements of the stakeholders: patients, medical professionals, informal care givers, policy makers, and insurance companies.


In this Master Class on Design for Healthcare, you get acquainted with the latest developments in healthcare design. You learn about different design research methods and how you can apply these in your healthcare project. Recent research projects and industry partnerships are presented.

IDE’s healthcare research programme is closely connected to the Medisign IDE Master specialisation.

Learning Objectives

During this master class you will:

  • gain insights in the healthcare design context to improve your healthcare design projects;
  • broaden your toolset for exploring and collecting the needs and experiences of patients and medical professionals;
  • practice using tools and techniques for mapping and analysing multi-stakeholders systems and processes in healthcare


  • Design driven innovations in healthcare; establish and use innovation triangle in partnerships and consortia
  • Patient profiling: classifying patients based on coping behaviour, health behaviour models, tailoring design based on patient profiles
  • Patient experience journeys and care logistics; mapping user experiences and work processes in healthcare, defining touchpoints between stakeholders and starting points for design
  • User involvement in medical design: involving (busy) medical professionals and (vulnerable) patients in your design process
  • Many examples from practice



9:00Registration and welcome coffee
9:30Design driven innovations in Healthcare
at the Faculty of Industrial Design Engineering
14:00Design for user experience in Healthcare
Patient experience journeys, care logistics and patient profiling
17:30End of the first day
9:30Capita Selecta
Presentations of IDE alumni in Healthcare
at the Porceleyne Fles
14:00Tools and techniques for user involvement in medical design
17:30Drinks and closing

Practical Information

Handouts of all lectures will be provided with space for personal notes

How to prepare?
This masterclass requires no specific preparation, but we invite you to prepare one or two slides to introduce yourself to the group.

After the course
Two months after the course, a pre-set consultation timeslot will be offered to all participants to share experiences and ask questions to the IDE Master Class. The format and the timing will be discussed with the participants during the IDE Master Class.