Design Aesthetics

The staff of the Design Aesthetics section focuses on design, appearance and the way people perceive products. Design Aesthetics (DA) is interested in the appearance of products; the explanation and meaning of this appearance is studied mainly in terms of social and cultural factors.

The distinctive focus of the section is research and education in the field of sensory modalities in relation to product design. These fields of attention generate design baggage that enables engineers to design products, systems and services and match them to the correct field of use.  

/* */